Ed Hardy
So what is Ed Hardy?
Ed Hardy is the tattoo inspired fashion label taking the world by storm! In 2004, designer Christian Audigier was granted the exclusive rights to the designs of Don Ed Hardy, who is commonly referred to as the “Godfather of Tattoo.” With Ed Hardy®, Christian not only created a brand, but a lifestyle of street couture.
Inspired by the youth of America, vintage-inspired fashion, Hollywood stardom, and motorcycle and tattoo culture, it’s no surprise that Christian Audigier was motivated by the artwork of Ed Hardy, bringing his tattoo culture into the world of fashion, making it one of the world’s most iconic street-wear labels.
Whilst touring with the Socceroos in Australia, Tim often enjoys the Ed Hardy stores. Tim supported the limited edition brand Omnipeace, which saw 25% of proceeds donated to build schools in Africa.
He was joined by personalities such as Gwen Stefani, Sharon Stone, Jennifer Aniston and David Beckam, who also supported the cause around the world.
Christian has built a fervent following for his Ed Hardy® and the eponymous Christian Audigier™ brands. Celebrities such as Peter Andre, Madonna, David Beckham, Paris Hilton, Britney Spears, Kanye West, Kim Kardashian, among others are frequently seen wearing his unique designs. His celebrity following includes more than 5,000 celebrities, athletes and musicians around the globe.
Ed Hardy for men, women and kids consists of denims, hoodies, tees, singlets, swimwear, kids and baby wear, caps, jewellery, footwear, sunglasses, fragrance and more which make up the street-wear range.
The Ed Hardy phenomenon is now sold at over 40 international locations including; Australia, UK, USA, Japan, Brazil, France and many more.
For UK locations visit:
www.edhardystores.co.uk
For Australian locations visit:
www.edhardy.com.au